It's immersive, enjoyable and personal take on the mobile computing experience has proven extremely attractive to consumers and developers alike. The impact of this innovative approach to mobile media computing has been reflected in its unparelled succes in the market.

In just under a year on sale, upwards of 14.8milliom iPad's have been sold around the world, and Apple are forecasting to ship around 40million more in 2011.

iPad is changing the rules of digital publishing

Mashable.com has reported that sales performance of eMagazines on the iPad roughly correlates with the title’s performance on the news stand.

iPad apps are bringing in more revenue for developers and publishers

Distimo have released an encouraging report which states that: “paid downloads increased almost 30% more than free downloads in the top 300 in December 2010 compared to June 2010”.

iPad is becoming adopted for commercial applications

It was previously reported that 50% of the Fortune 100 were using iPads for commercial use. Far more impressive figures announced by Apple now stet that over 80% of the Fortune 500 are currently deploying or piloting the iPad.